Schlotzsky's
Schlotzsky’s is a national fast-casual restaurant chain known for its freshly baked sourdough. I was brought on to design hiring campaign graphics that made open roles feel clear, approachable, and worth applying for, helping turn in-store interest into real applications.
One of My Favorite Design Days
Like many businesses in 2020, they were navigating staffing shortages while trying to maintain a strong customer experience.
I stepped in to design a targeted hiring flyer campaign built to attract qualified applicants quickly and reinforce the brand’s personality. I also redesigned the drive-thru chip sign to simplify ordering, reduce friction, and make the experience feel more welcoming.
The result was not just updated visuals. It was clearer communication, stronger applicant interest, and a smoother in-store experience for both the team and their customers.
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Achievements
Equipped the restaurant with flexible, easy-to-edit templates they could reuse for future hiring needs.
Delivered ready-to-print hiring signage that saved store teams time and eliminated production guesswork.
Hit the mark on the first pass, with graphics approved immediately and no revisions requested.
The Work
