StellarWP
For StellarPay's 2025 rollout, I had the pleasure of working with them for a design day including a library of ads, carousels, and social posts. The result was conversion-oriented branded elements delivered with a lightning-fast turnaround.
My Vision for the Collab
Most payment products sell you on features. I went the other way and started with the thing everyone already feels: how annoying e-commerce can be to deal with.
With the launch landing around February, that led to a pretty funny idea in my head: making the campaign about the relationship people have with e-commerce, and how I wanted to uncomplicate it.
It opened up so many fun ideas and became the hook.
I built the visuals and messaging around StellarPay as the calmer, more reliable way to handle payments, and made something technical actually feel simple.
Achievements
The client loved the relationship angle and the entire campaign was met with an overwhelming positive response.
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Over 85% of deliverables shipped with no revisions, so the rollout never lost momentum.
Everything stayed on brand without playing it safe. The guidelines were a floor, not a ceiling.
My Favorite Design Work
